About Sung Choi

Medium

May 2nd, 2018

We provide the top Digital Marketing tips for the health and fitness industries. Read More »

Active Web Group is One of Inc. Magazine’s Best Workplaces 2017

June 1st, 2017

Active Web Group is one of the highest-scoring businesses with standout employee engagement; Inc. Best Workplaces featured in June 2017 issue of Inc. magazine Hauppauge, NY (June 1, 2017) Active Web Group has been named one of Inc. magazine’s Best Workplaces for 2017, the publication’s second annual ranking in the fast-growing private company sector. Hitting... Read More Read More »

Search Engine Secrets Revealed

April 21st, 2010

While often very complex in their calculations and data processing, the critical operations performed by the major search engines in order to rank websites isn't as lengthy as one might think. Read More »

Email Marketing: Changing the ‘Average’ Opinion

April 21st, 2010

In the days of spam-riddled inbox's, everyone has an opinion on how to raise the average conversion, the average sale, average open rate, or the average click-thru. Years of data from some of the best, and worst, companies who specialize in online marketing have been analyzed and published to help construct "best practices" for email marketers. For that, I say "Congratulations!" You're on course to bring email marketing, a gateway of infinite marketing possibilities and unlimited ROI potential, to an "average" level. Read More »

Three Easy Steps to a Pay-Per-Click Advertising Campaign

March 16th, 2010

Your online advertising campaign is an important part of the success of your business. Pay-Per-Click advertising (PPC), remains an extremely popular method for online marketing solutions, mainly due to the ease of implementation. But while even a novice might be capable of creating a PPC campaign in a relatively short amount of time, those who are more familiar with particular Pay-Per-Click strategies will have more success in expanding an Internet based business and increasing online sales dramatically. Read More »

Using a Twitter Profile to Gain a Following

February 16th, 2010

When you use Twitter for marketing purposes, one of the first things you want to focus on is your profile. This will not only indicate to other users who you are, but whether or not you have something of interest for them. How you create your profile can either encourage or discourage others from becoming part of your marketing success. Read More »

Pay-Per-Ranking Success Stories

February 2nd, 2010

Pay-Per-Ranking is an innovative SEO marketing technique that delivers high search engine rankings based upon organic search results, and companies pay only when they achieve a desired ranking, typically Page One results. Read More »

Website Design and Development

January 25th, 2010

A first impression is just that, and you don't get a second chance at it. That's why the first time around your website has to captivate your visitor audience. Otherwise, with one click, off they go to another site that is more attractive, more relevant to them, and that makes more sense. After all, there literally are millions to choose from. Read More »

Email Marketing CAN-SPAM Compliancy Requirements

December 29th, 2009

Whether you?re utilizing your own in-house marketing department or outsourcing to a web marketing company, it is critical that your email marketing campaign is CAN-SPAM (Controlling the Assault of Non-Solicited Pornography and Marketing) compliant. Not exactly sure what that is, or whether or not your emails meet the criteria set forth by the FTC? It?s in your best interest to find out quickly, before you hit the send button on one more campaign. Read More »

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