Fifteen years ago most people researched where to buy an item and made their purchases in brick and mortar stores. Today nearly everyone shops online for some if not all of their goods and services – including perishable items such as groceries and medications. eCommerce is evolving from making a simple purchase online to something more strategic to reach consumers and influence their buying decisions. Sound eCommerce begins with a site whose functionality has been thought through entirely and is both designed and built to function and scale as circumstances require.
The process begins with an understanding of the client?s requirements but development does not cease when the site goes live. eCommerce web development involves site maintenance and updates as consumer requirements demand. Active Web Group’s team of web development professionals collaborate with our clients to determine their eCommerce needs and craft websites that fulfill their stated objectives and serve their customers well.