Search Engine Optimization

5 Common Lead Generation Mistakes

October 20th, 2010

Controlling cost is essential to the survival of any business. The problem many business owners face when it comes to lead generation is the cost per customer. Many people choose their lead generation based on the cost per lead. Better leads will cost more, but they translate into greater success.

4 Ways to Get Your Website to Rank Higher on Google

September 27th, 2010

Most Internet users do not look beyond the first page of Google results; that's why it is essential for every website owner to utilize some Search Engine Optimization techniques that can work wonders for their site rankings.

Keyword Rich Domain Names

August 27th, 2010

If you corporate website contains quality Search Engine Optimization (SEO) content, then it is possible that your website will appear in a decent position amongst the results of the search engine query. But if you purchase a keyword rich domain name, you vastly increase your chances of being discovered, and the cost is often minimal.

Avoid These Online Marketing Mistakes

July 17th, 2010

Your website is like a commercial for your business running 24/7. Within seconds, your website will give visitors an impression of your business. Whether this is a good impression or a bad impression all depends upon the appearance of your website. If it?s a bad impression, visitors will likely leave rather quickly, and you?ll rarely have a chance to make a second impression.

Effective Email Copy in 5 Short Steps

April 21st, 2010

When it comes to getting your emails noticed, you have to start off with some great email copy. Most Internet marketers find that there are certain talents involved in being able to write email copy that grabs the attention of the user, reads well, and doesn?t push like a salesperson with a dangerously low quota. There are 5 simple steps to help you on your way if you want to write your own killer copy for your email marketing campaign.

Search Engine Secrets Revealed

April 21st, 2010

While often very complex in their calculations and data processing, the critical operations performed by the major search engines in order to rank websites isn't as lengthy as one might think.

Email Marketing: Changing the ‘Average’ Opinion

April 21st, 2010

In the days of spam-riddled inbox's, everyone has an opinion on how to raise the average conversion, the average sale, average open rate, or the average click-thru. Years of data from some of the best, and worst, companies who specialize in online marketing have been analyzed and published to help construct "best practices" for email marketers. For that, I say "Congratulations!" You're on course to bring email marketing, a gateway of infinite marketing possibilities and unlimited ROI potential, to an "average" level.

Search Engine Advertising and Cutting Cost

April 21st, 2010

When it comes to Pay-Per-Click advertising it seems that there are those that spend a little and make a fortune and there are those that spend a fortune and make very little. Most of us are aware that those who are successful can find themselves with a very high return on what seems like a brilliant, across the board investment. However, in the face of being realistic we all know that sometimes we just have to find the most fiscally responsible method of advertising.

Top 10 Simple SEO Tips For Your Blog

April 8th, 2010

For bloggers interested in utilizing SEO to improve the searchability of their blog posts, there are a multitude of plugins and software packages available. But the best way to integrate SEO into your blog is manually, using a good copywriter well-versed in SEO techniques.

Website Landing Page Success Tips and Proven Profit Potential

February 22nd, 2010

The landing page of your Website needs to make an immediate connection to your visitor in order to create powerful conversion numbers. There are a number of components that your landing page should contain in order to provide proven success and help draw the reader to stay on the Web page and delve into the Website.

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