Hauppauge, NY, December 10, 2012 ? Active Web Group, Inc. (AWG), a leading online marketing company headquartered in Hauppauge, New York, today announced a Link Analysis at no cost for online businesses. The analysis provides valuable insight to corporate decision makers seeking to maximize their web presence. Visitors to AWG?s webpage, /link-analysis/ may opt to sign up for this evaluation. AWG?s SEO Specialists will determine the quality of a site?s existing links as well. Participants will also learn more about the value of in-bound links to any successful Search Engine Optimization (SEO) program. This initiative allows business owners to their online business goals could be achieved or even exceeded through AWG?s customized Internet Marketing campaigns and initiatives.

Quality in-bound links or back links are integral to the sustainable success of any Internet Marketing effort. Back links that are directed or point to a site indicate to search engines that the website and its content are relevant to a given search term.

Active Web Group?s link analysis will provide information about the links coming into a site including which domains are sending the most links and the authority of these linking domains. AWG?s link analysis also displays the anchor text that is being used to build back links to the site. Anchor text is an important part of building links. If the anchor text uses keyword terms a site wishes to rank for, this is more powerful than a link that includes a company name, website address or ?click here? as anchor text.

?Having powerful back links is critical to achieving high keyword rankings on search engines,? says Patrick Norton, Vice President and Director of Business Development, Active Web Group, Inc. ?Active Web will evaluate and learn about our clients? online business and their business? goals,? Norton continues. ?We?ll develop a customized SEO campaign that includes a highly-effective link-building campaign. This important step, supported by our expertise in all aspects of Internet Marketing, is designed to assist our clients? to meet and often exceed their projected goals,? Norton concludes.

What May One Expect From A Link Analysis at No-Cost From Active Web Group?

Active Web Group?s Link Building Analysis is thorough and includes but is not limited to:

  • The total number of back links pointing to a given site
  • The number of relevant back links
  • Which domains link to the site
  • The number of times each linking domain links to a given site
  • The authority of domains linking to a given site
  • The anchor text used in links
  • All Top Level Domain (TLD) information, i.e. .com, .org, .edu, etc.

To summarize, AWG?s Link Analysis (at no cost) targets a site?s linking weaknesses and also presents an Internet Marketing strategy aimed at improving website rankings and overall ROI. When presented with facts regarding their current Internet Marketing efforts, business owners often opt to implement AWG?s SEO strategy.

Active Web Group has a long and substantial track record employing Search Engine Optimization initiatives to assist businesses of every size and across many diverse industries. Their link-building strategies for their clients generate high search engine rankings, more relevant site traffic and increased conversions.

In addition to linking campaigns, Active Web Group also has extensive experience in Web Design, Programming (all proficiencies including php, asp and asp.net), Search Engine Optimization (SEO), Email Marketing, Website Content Development, Graphic Design, eCommerce, WordPress, Magento and Kentico Ecommerce, WordPress eCommerce custom solutions and Pay-Per-Click Marketing. To learn more and to sign up for AWG?s Link Analysis at no cost: /link-analysis/


Patrick Norton, Vice President & Director of Business Development
Active Web Group, Inc.
30 Oser Avenue, Ste. 500
Hauppauge, NY 11788